The Lüchow's building was a restaurant established in 1882 by German immigrant August Guido Lüchow. It was a popular destination for many famous New Yorkers including diamond baron Jim Brady, actress Lillian Russell, and composers Richard Strauss, Antonin Dvorak, and Victor Herbert 1.
1. Dana, Robert W. "Lüchow’s marking its 75th Anniversary." Tips on Tables reprinted from April 1957.